Zimbabwe
has seen increased use and participation of new information and communications
technologies (ICT’s). As a result local
business people should be encouraged to invest in websites for wider visibility
and better interaction with customers.
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| Information and Communication Technology Minister Nelson Chamisa. Image courtesy of http://www.swradioafrica.com/faces/chamisa270212.jpg |
Websites
help companies with publicity hence attracting customers and prospective
business deals. More competition is
likely to lead to improved customer relationships, reinforced by better web management
strategies. Most businesses activities
are now computerized hence companies need to stay upgraded technologically so
as to fight off competition.
Mobile
money would also continue to help combat falling revenues with potential
extensions into mobile commerce goods and solutions. Information Communication
Technologies allow for efficiency particularly where plastic money is
concerned. After the onset of
multi-currency initiative in the country most frims felt they were being
shortchanged because of the absence of smaller denominations of multicurrency.
E-banking and E-commerce present business with solution to this problem.
Businesses should embrace technology, in so
doing businesses should invest in technology and put their businesses on
Internet through websites which are informative and interactive. Business questions can be resolved quickly at
the touch of a button by viewing traffic on a given website.
Information
technologies allow faster communication amongst business hence business growth
in the long run.
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